{"id":104,"date":"2024-12-08T23:59:44","date_gmt":"2024-12-09T04:59:44","guid":{"rendered":"https:\/\/commons.princeton.edu\/lao354-f24\/?p=104"},"modified":"2024-12-20T21:46:44","modified_gmt":"2024-12-21T02:46:44","slug":"thinking-with-the-polarities-in-bad-bunny","status":"publish","type":"post","link":"https:\/\/commons.princeton.edu\/lao354-f24\/thinking-with-the-polarities-in-bad-bunny\/","title":{"rendered":"Thinking with the Polarities in Bad Bunny"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Through Bad Bunny\u2019s music, I explore the conflicting emotional states that he expresses. I choose pairs of songs that express such states as self-aggrandizement versus existential emptiness and unconsciousness versus self-awareness. These polarities mirror the archetypal struggle of good versus evil and light versus shadow, which plays out on an individual and also collective level. The \u201cbad\u201d in Bad Bunny\u2019s name points to these deeper issues: how do we come to terms with the \u201cbad\u201d or \u201cevil\u201d within ourselves? What is \u201cevil\u201d in the first place?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">To answer those questions, I turn to the Native American concept of \u201cwetiko.\u201d Wetiko is like a virus or disease, but one whose influence is more difficult to discern since it afflicts the mind. In Jack Forbes\u2019s book <\/span><i><span style=\"font-weight: 400\">Columbus and Other Cannibals<\/span><\/i><span style=\"font-weight: 400\">, he names wetiko the sickness of \u201ccannibalism,\u201d and calls it \u201cthe greatest epidemic sickness known to man\u201d (Forbes, xvi). The idea of wetiko exists within the traditions of all the Algonquin nations, with at least 45 recorded variations on the word, including windigo in Ojibwe (Vaughan, 328). Wetiko generally refers to a spirit which possesses a person, causing them to do harmful, cannibalistic actions against others (Forbes, 24). It is telling that these pre-contact Native cultures were aware of the dangers of self-serving consumption gone out of control.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Though wetiko is a culturally-specific term, Forbes generalized its use to explain the behavior of European exploiters. For instance, through the lens of wetiko, Columbus is not just a greedy man, but \u201ca wetiko<\/span><span style=\"font-weight: 400\"> \u2026 mentally ill or insane, the carrier of a terribly contagious psychological disease\u201d (Forbes, 22). Moreover, in Paul Levy\u2019s book <\/span><i><span style=\"font-weight: 400\">Wetiko: Healing the Mind-virus That Plagues Our World<\/span><\/i><span style=\"font-weight: 400\">, he articulates wetiko as a universal affliction part of the essential experience of being human. In his argument, wetiko is not a \u201cphysical, objectively existing virus outside of ourselves,\u201d but is endogenous to the human psyche, existing as the darkness within ourselves we are unaware of\u00a0 (Levy, 12). Before discovering the Native term wetiko, Levy referred to the same phenomenon as \u201cMalignant Egophrenia,\u201d whose acronym fittingly spells \u201cME\u201d (Levy, 16). However, Levy argues that it is impossible to definitely say that wetiko is \u201cthis or that, here or there.\u201d He compares wetiko to the alchemical figure Mercurius, who consists of extreme opposites\u2013good and evil\u2013and takes on endless forms (Levy, 31). In my exploration of Bad Bunny, I don\u2019t assume an understanding of wetiko from a fixed viewpoint. Rather, I explore wetiko as a multi-faceted phenomenon which helps make sense of the imbalances and polarities within Bad Bunny\u2019s music and the colonial context of Puerto Rico in which he operates.\u00a0<\/span><\/p>\n<h1 style=\"text-align: center\"><span style=\"font-weight: 400\">\u201c\u00bfQuien Tu Eres?\u201d versus \u201cRLNDT\u201d<\/span><\/h1>\n<p><span style=\"font-weight: 400\">These two songs are from Bad Bunny\u2019s first album, X 100pre, and express nearly polar opposite sentiments.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">In the first song, Bad Bunny repeats the refrain \u201c\u00bfQuien Tu Eres?\u201d (\u201cWho are you?\u201d) in an accusatory and confrontational manner. Bad Bunny asserts his superiority by flaunting his wealth and new-found status, in a comically extreme way. For instance, the line \u201cT\u00fa robando en Macy&#8217;s y yo en el desfile\u201d compares someone stealing at Macy\u2019s to him performing at the Macy\u2019s parade, which he did in the Thanksgiving of 2018. The line \u201cMe hice due\u00f1o del mundo y no lo quiero soltar\u201d expresses the fantasy of \u201cowning\u201d the world. Even more fantastical, he also refers to himself as \u201cel Magneto,\u201d the mutant in the X-men series who can control the electromagnetic force. The English outro condenses the creativity of his lyrics above to a direct statement: \u201cThe whole world knows who I am \/ But who are you? Nobody.\u201d Here we see a duality operating in plain sight\u2013Bad Bunny\u2019s elevation of himself relies on the denigration of someone else. Additionally, while there is truth to Bad Bunny\u2019s power over the world, that power depends as much on external validation as his own creative skill.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">The second song, \u201cRLNDT,\u201d alludes to a child who went missing in Puerto Rico in 1999, nicknamed Rolandito (Acevedo). He connects the missing child to his own feeling of losing his identity and purpose in life, as with the line \u201cY no s\u00e9 si me raptaron o estoy perdido\u201d (\u201cI don&#8217;t know if I was kidnapped or I&#8217;m lost\u201d). While \u201c\u00bfQuien Tu Eres?\u201d is outward-directed, \u201cRLNDT\u201d focuses inwards, instead asking \u201cHola, \u00bfqui\u00e9n soy?\u201d (Hello, who am I?\u201d), to which he replies \u201cNo s\u00e9, se me olvid\u00f3\u201d (I don&#8217;t know, I forgot). This loss of true identity can be seen as the shadow side to his inflated and externally-validated identity in \u201c\u00bfQuien Tu Eres?\u201d. The fact that Bad Bunny can express this vulnerable state shows his self-awareness and nuanced relationship with his own shadow.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Imagery of light and dark feature prominently in his lyrics. For instance, the line \u201cNo s\u00e9 navegar con esta oscuridad, siento que estoy algaro\u201d expresses feeling lost and adrift within darkness. At the same time, he distrusts \u201clos faros,\u201d the lighthouses which could illuminate him. These \u201clighthouses\u201d connect to the navigational tools referenced throughout the song, such as the GPS, compass, clock, horoscopes, stars, and even traditional spiritual guides such as God and guardian angels. The chorus at the end of the song represents Bad Bunny\u2019s return to himself: \u201cYo mismo hice mi camino \u2026 Hola, qui\u00e9n soy, siempre he sido yo\u201d (I made my path by myself \u2026 Hello, who am I? I&#8217;ve always been myself.)\u201d According to Levy, the word \u201cre-turn\u201d is etymologically connected to \u201crepentance,\u201d which he calls \u201cthe highest expression of humanity\u2019s capacity to choose freely\u201d (Levy, 58). By acknowledging his own existential emptiness and inner darkness, Bad Bunny seeks to \u201cturn towards\u201d his authentic self\u2013an action which depends only on his conscious choice.\u00a0<\/span><\/p>\n<h1 style=\"text-align: center\"><span style=\"font-weight: 400\">\u201cEstamos Bien\u201d versus \u201cEl Apag\u00f3n\u201d<\/span><\/h1>\n<p><span style=\"font-weight: 400\">In this next pair of songs, I compare two songs which react to the problems faced by Puerto Rico: \u201cEstamos Bien\u201d reacting to Hurricane Maria, and \u201cEl Apag\u00f3n\u201d to blackouts and land dispossessions.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">In his TV debut on Jimmy Fallon\u2019s Tonight Show, Bad Bunny sang \u201cEstamos Bien\u201d and dedicated it to the victims of Hurricane Maria: \u201cAfter one year of the hurricane there are still people without electricity in their homes. More than 3,000 people died and Trump\u2019s still in denial\u201d (Exposito). The song itself has an ambiguous relationship with denial. Bad Bunny asserts that \u201cTo&#8217;s los m\u00edos est\u00e1n bien\u201d (\u201cAll my people are fine\u201d) yet the main bulk of the song details his own wealth and distance from suffering. For example, a repeated line is \u201cSobran los billetes de cien\u201d (\u201cThere are hundred dollar bills to spare\u201d). Additionally, the line \u201cEn privado siempre vuelo \/ En el cuello tengo hielo\u201d (\u201cI always fly in jet private \/ I have ice on my neck\u201d) emphasizes his separation from the suffering of the world. Despite the seeming denial of suffering, \u201cEstamos Bien\u201d can also be seen as an extreme way of finding the good within the bad. The line \u201cAunque pa&#8217; casa no ha llega&#8217;o la luz \/ Gracias a Dios porque tengo salud\u201d (\u201cEven if there&#8217;s no electric light at home \/ Thank God because I&#8217;m healthy\u201d) exemplifies this optimistic mindset.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">However, the almost complete absence of the shadow element from \u201cEstamos Bien\u201d does not necessarily mean the shadow, or evil, has been vanquished. In Levy\u2019s analysis of wetiko, he noted that a central feature of the wetiko affliction is to see wetiko outside oneself. In other words, when one sees with the \u201cshadow\u2019s lens,\u201d the world appears shadowless. \u201cOur blindness to our blindness is one of the chief features of wetiko,\u201d he writes (Levy, 221). Though Bad Bunny was definitely not blind to the devastation of the hurricane, the song falls prey to the habitual wetiko response. This wetiko-driven response encourages the separation of oneself from the suffering and shadows in the world.\u00a0\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Bad Bunny - El Apag\u00f3n - Aqu\u00ed Vive Gente (Video Oficial) | Un Verano Sin Ti\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/1TCX_Aqzoo4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400\">\u201cEl Apag\u00f3n\u201d is a more nuanced response to imbalance and disaster within Puerto Rico. \u201cEl Apag\u00f3n\u201d is part a response to the frequent blackouts experienced by Puerto Ricans due to faulty infrastructure and the complacency of LUMA Energy in solving the problem. When a blackout happens, there is no way not to avoid the shadow, literally speaking. The other part of \u201cEl Apag\u00f3n\u201d sheds light on the problem of native Puerto Ricans being displaced from their homes by foreign investors, a phenomena stemming from the greed and cannibalizing force of wetiko. The meaning of \u201ccannibalism\u201d here is to be taken in a symbolic sense\u2013in the way that \u201cthe wealthy and exploitative literally consume the lives of those they exploit,\u201d as Forbes writes (Forbes, 25). In the documentary attached to the music video, Puerto Rican residents express their dismay at being asked to leave upon receiving \u201cthe famous 30-day notice letter\u201d (El Apag\u00f3n, 4:41). Many expressed concern about how they could afford to live anywhere else\u2013\u201cWhat if they charge me something over there I can\u2019t pay?\u201d asked one resident (El Apag\u00f3n, 4:47). Through his music video, Bad Bunny illuminates the wetiko within Puerto Rico, and takes responsibility for creating global awareness around it. However, he also finds ways to transform the shadow element into joy. In the music video, he stages a house party in darkness, illuminated by people holding flashlights (El Apag\u00f3n, 2:36-3:56).\u00a0<\/span><\/p>\n<h1 style=\"text-align: center\"><span style=\"font-weight: 400\">\u201cSafaera\u201d versus \u201cBaticano\u201d\u00a0<\/span><\/h1>\n<p><span style=\"font-weight: 400\">In the final pairing of songs, I focus on the polarities within \u201cSafaera,\u201d a song embodying uninhibited passions, and \u201cBaticano,\u201d a song that demonizes but ultimately comes to terms with those same desires.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cSafaera\u201d details an absurdist and extravagant sexual encounter. Its chorus,\u00a0<\/span><span style=\"font-weight: 400\">\u201cHoy se bebe, hoy se gasta \/ Hoy se fuma como un rasta \/ Si Dio&#8217; lo permite\u201d <\/span><span style=\"font-weight: 400\">(Today we drink, today we spend \/ Today we smoke like a rasta \/ If God allows it) represents an indulgence in unconscious forces without guilt. In his article, \u201cReading into Reggaeton pt 1,\u201d author Stephen Adubato connects \u201cSafaera\u201d to the \u201cpagan earth and fertility cult,\u201d noting that one of the song\u2019s samples, Taxi Gang\u2019s \u201cSanta Barbara,\u201d references the Yoruba orisha Shango, who is associated with dance, virility, and the primal forces of nature (Adubato). The lyric, \u201cYo hago lo que me da la gana\u201d (I do whatever I want), is a motto that informs Bad Bunny\u2019s lifestyle\u2013the album YHLQMDLG, which \u201cSafaera\u201d comes from, is the acronym of this phrase. However, is \u201cdoing whatever you want\u201d necessarily bad or evil? Everyone wants to be free, but there is a difference between real freedom and self-gratification. Despite the seeming freedom of hedonism, there is always a shadow lurking behind it.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"BAD BUNNY - BATICANO (Official Video) | nadie sabe lo que va a pasar ma\u00f1ana\" width=\"640\" height=\"480\" src=\"https:\/\/www.youtube.com\/embed\/QCqc3k0Tzbs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400\">In \u201cBaticano,\u201d Bad Bunny explores the shadow elements of hedonism. In the music video, he recreates the vampire Count Orlok from the 1922 film Nosferatu, literally embodying his shadow. The scene where his shadow hovers over a sleeping girl, seemingly about to bite her, represents the vampiric aspect of wetiko itself (Baticano, 1:05-1:15). Bad Bunny acknowledges the demonic aspect of hedonism, but seems unable to help himself, as in the line \u201cEstaba en el infierno cuando con una diabla me encontr\u00e9 \/ Estaba vendiendo el alma y de una se la compr\u00e9\u201d (I was in hell when I found a she-devil \/ She was selling her soul and I bought it right away) and \u201cDios m\u00edo, perd\u00f3name porque otra vez pequ\u00e9&#8221; (My God, forgive me because I sinned again). However, he also addresses criticism of his music by pointing out that this shadow element is not just in him, but everyone. The music video calls attention to the hypocrisy of preachers, who are pictured as puppets on strings saying \u201cDios te &#8216;t\u00e1 mirando, \/ Dios te &#8216;t\u00e1 escuchando\u201d (\u201cGod is watching you, \/ God is listening to you\u201d) (Baticano, 3:00). However, the line \u201cAqu\u00ed to&#8217; fornican \/ La mesera y el que predica\u201d (\u201cThey are fornicating here \/ The waitress and the preacher\u201d) imply that the preacher should not be the one to judge either. The proliferation of eyes while Bad Bunny is praying in a graveyard suggests the \u201ceyes of God\u201d which are judging his actions, such as being \u201cBien borracho en el VIP\u201d (\u201cVery drunk in the VIP\u201d) (Baticano, 3:30). However, in the end, the music video implies that the shadow should not be rejected. The doctor, who revived Bad Bunny\u2019s vampire character at the beginning, tells him: \u201cThey aren\u2019t ready for you in this world. But you are beautiful, remember that. You are too perfect for this world.\u201d (Baticano, 4:40).\u00a0<\/span><\/p>\n<h1 style=\"text-align: center\">Conclusion<\/h1>\n<p><span style=\"font-weight: 400\">Through my exploration of the polarities within Bad Bunny, I\u2019ve sought to uncover the nuanced ways in which he has come to terms with his own shadow, or wetiko. In some of his songs, wetiko appears to be in the driver&#8217;s seat, while in others, Bad Bunny demonstrates awareness of wetiko and thereby integrates it. This integration of light and dark creates a more unified personality: ignoring evil and darkness only creates the conditions for wetiko to take hold more deeply.<\/span><\/p>\n<h1 style=\"text-align: center\">Bibliography<\/h1>\n<p><span style=\"font-weight: 400\">Acevedo, Nicole. \u201cBad Bunny&#8217;s debut album &#8216;X100PRE&#8217; is a tribute to young Puerto Ricans.\u201d <\/span><i><span style=\"font-weight: 400\">NBC News<\/span><\/i><span style=\"font-weight: 400\">, Dec. 27, 2018. https:\/\/www.nbcnews.com\/news\/latino\/bad-bunny-s-debut-album-x100pre-tribute-young-puerto-ricans-n952201<\/span><\/p>\n<p><span style=\"font-weight: 400\">Adubato, Stephen G. \u201cReading into Reggaeton pt 1.\u201d Cracks in Postmodernity, Patheos. Jan 05, 2022. <\/span><span style=\"font-weight: 400\">https:\/\/cracksinpomo.substack.com\/p\/reading-into-reggaeton-pt-1<\/span><span style=\"font-weight: 400\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Bad Bunny.\u00a0 \u201cBad Bunny &#8211; El Apag\u00f3n &#8211; Aqu\u00ed Vive Gente (Official Video) | Un Verano Sin Ti\u201d Youtube, Sep 16, 2022. https:\/\/www.youtube.com\/watch?v=1TCX_Aqzoo4&amp;t=833s&amp;ab_channel=BadBunny.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Bad Bunny. \u201cBAD BUNNY &#8211; BATICANO (Official Video) | Nadie Sabe Lo Que va a Pasar Ma\u00f1ana.\u201d YouTube, 31 Oct. 2023, www.youtube.com\/watch?v=QCqc3k0Tzbs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Bad Bunny. \u201cBAD BUNNY &#8211; ESTAMOS BIEN | X100PRE (Video Oficial).\u201d YouTube, 28 June 2018, www.youtube.com\/watch?v=bcHTl9h7TWI.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Bad Bunny. \u201cBAD BUNNY &#8211; RLNDT | X100PRE [Visualizer].\u201d YouTube, Dec 23, 2018. https:\/\/www.youtube.com\/watch?v=q26TM_Gp5Rs&amp;ab_channel=BadBunny.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Bad Bunny. \u201c\u00bfQuien Tu Eres?\u201d YouTube, Mar 16, 2021. https:\/\/www.youtube.com\/watch?v=CFBjISMfbYs&amp;ab_channel=BadBunny-Topic.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Bad Bunny. \u201cBAD BUNNY x JOWELL &amp; RANDY x \u00d1ENGO FLOW &#8211; SAFAERA | YHLQMDLG [Visualizer].\u201d YouTube, Feb 28, 2020. https:\/\/www.youtube.com\/watch?v=jCQ_6XbATPc&amp;ab_channel=BadBunny.<\/span><\/p>\n<p>Exposito, Suzy. \u201cBad Bunny Makes Powerful TV Debut on \u2018Fallon,\u2019 Dedicates \u2018Estamos Bien\u2019 to Hurricane Maria Victims.\u201d Rolling Stone, September 27, 2018. https:\/\/www.rollingstone.com\/music\/music-latin\/bad-bunny-fallon-estamos-bien-hurricane-maria-729857\/.<\/p>\n<p><span style=\"font-weight: 400\">Forbes, Jack D. Columbus and Other Cannibals: The Wetiko Disease of Exploitation, Imperialism, and Terrorism. Rev. ed., a Seven Stories Press 1st ed. New York, Seven Stories Press, 2008.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Levy, Paul. Wetiko: Healing the Mind-virus That Plagues Our World. Rochester, Vermont, Inner Traditions, 2021.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Vaughan, Rachael. \u201cThe World of Wetiko: An Investigation.\u201d <\/span><i><span style=\"font-weight: 400\">Cosmos &amp; History<\/span><\/i><span style=\"font-weight: 400\">, vol. 18, no. 2, July\u00a0<\/span><span style=\"font-weight: 400\">2022, pp. 327\u201352. EBSCOhost, search.ebscohost.com\/login.aspx?direct=true&amp;db=hsi&amp;AN=164595748&amp;site=ehost-live.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Through Bad Bunny\u2019s music, I explore the conflicting emotional states that he expresses. I choose pairs of songs that express such states as self-aggrandizement versus existential emptiness and unconsciousness versus<strong>&hellip;<\/strong><\/p>\n","protected":false},"author":6568,"featured_media":289,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-performance"],"_links":{"self":[{"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/posts\/104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/users\/6568"}],"replies":[{"embeddable":true,"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/comments?post=104"}],"version-history":[{"count":9,"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/posts\/104\/revisions"}],"predecessor-version":[{"id":263,"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/posts\/104\/revisions\/263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/media\/289"}],"wp:attachment":[{"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/media?parent=104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/categories?post=104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/commons.princeton.edu\/lao354-f24\/wp-json\/wp\/v2\/tags?post=104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}