Keller Center - Educating Leaders for a Technology-Driven Society

High-Tech Entrepreneurship course to continue

High-Tech Entrepreneurship course to continue

Posted on Monday, April 22, 2013
Chris Keunne.jpg

After much speculation over the past semester, students can breathe a sigh of relief now that they've learned Princeton's "must-take" course, High-Tech Entrepreneurship, will be still be offered in the fall and beyond. Though Professor Ed Zschau recently announced that he will be bowing out gracefully after teaching the course one last time this spring, he will still have some involvement with the course, which will be offered in the fall semester under the leadership of Chris Kuenne '85, co-founder, chairman, and former CEO of Rosetta.

Read more about Chris Kuenne here. 
Photo credit: Andrew Miller / For The Times
About the course
This "hands-on" practical course (ELE 491/ EGR 491 for undergrad students; ELE 591 for grads) introduces students to the analysis and actions required to launch a successful high tech company. Using several conceptual frameworks and analytical techniques, it addresses the challenges of evaluating technologies for commercial feasibility, determining how best to launch a new venture, attracting the resources needed to start a company (e.g. people, corporate partners, and venture capital), preparing comprehensive business plans, structuring business relationships, and managing early stage companies toward "launch velocity" and sustainable growth. 

Classes meet on Tuesdays and Thursdays from 1:30-2:50 p.m.

Enrollment is limited to juniors, seniors, and graduate students.

Application for juniors and seniors: undergrad 491.
(no application for graduate students)

Applications should be emailed to